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Services >Internet Marketing & Consulting |
Assure your success on the Internet with our Internet Marketing & Consulting services. Our experts will get your Web site top-notch rankings in the major search engines and assure that content and functionality are supporting your efforts to attract and satifsy customers connect with the right partners and maximize profitability.
Marketing Services Structure
An Internet Marketing Plan details the steps required to differentiate your company and make your services distinct from similar Internet businesses. Our skilled Internet Marketing Managers will compile and develop an Internet Marketing Plan for your Web site that embraces the following:
- Situation Analysis. We will thoroughly study your current situation and help you track trends taking place.
- SWOT Analysis. We will evaluate your strengths, weaknesses, opportunities, and threats to create the right marketing and promotional strategy.
- Competition Analysis. We will study your top three to five competitors and review their strengths, methods, and Web presence.
- Target Market Identification. We will help you define your "best customers" and aim marketing at this carefully defined group of people.
- Promotional and Marketing Tactics will include:
- development of a submission strategy
- target customer search phrase analysis
- development of your own affiliate program
- link-exchange, banner-exchange
- development of customer incentives
- Financial Analysis will include:
- figuring Break Even Point, i.e. the point where you'll come out ahead after paying all the fees associated with Internet marketing
- considering Return on Investment (ROI)
- pricing strategy, which will have a number of different packages and trial memberships
Search Engine Optimization
Our trained professionals will visit and assess your Web site, then produce a report detailing our recommendations on meta tags, keywords and other key components to garner a high ranking in the major search engines. The service includes:
- Professional analysis of your site to evaluate drawbacks and present an expert view on fundability and the overall quality of your site
- Analysis of the most common search phrases used to find Web sites like yours
- Keyword and key phrase determination
- A detailed report pinpointing the content changes you should make to increase your ranking in the major search engines
Search Engine Submission
This service includes careful, intelligent submission to the search engines and directories that matter. It embraces:
- Manual submission of your site to the top search engines and directories for the best results. It includes submission to Google, Altavista, Lycos
- Paid Placement in LookSmart, Yahoo, Overture, Teoma, Inktomi
Site Maintenance
We confirm that your site is available through the major search engines and directories and repeat search engine submission or optimization to prevent a decline in position. Our corporate policy of responding to all messages within two hours assures responsiveness and quick resolution of Web site problems.
For more information on the Internet Marketing services offered by Intrada Technologies, please contact us or complete the form below and a database engineer will contact you shortly.
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