Landmark Commercial Realty Partners with Intrada Technologies to Enhance Event Experience

Introduction

Landmark Commercial Realty, a leader in commercial real estate in Central Pennsylvania, organizes the annual Central PA RealEstate Symposium. This event is designed for industry professionals seeking updates on legislative, economic, and market trends. Despite its importance, the previous year's symposium had shortcomings in lighting and sound, detracting from the overall experience. Landmark enlisted Intrada Technologies, renowned for their event production and technology solutions, to address these issues.

The Problem

While the content delivery was successful, the previous year's symposium suffered from inadequate lighting and sound quality. Attendees reported difficulties in visibility and hearing, especially during panel discussions. Determined to improve, Landmark sought to rectify these issues for the second annual event.

The Solution

Intrada Technologies was brought on as the event's video and technology partner to resolve the sound and lighting issues from the previous year. The process began with a collaborative meeting between Intrada and Landmark to assess specific needs and expectations.

Implementation

• Pre-Event Planning: Intrada collaborated with the West Shore Country Club's venue coordinator to understand the space dynamics and technical requirements, allowing for customized lighting and sound solutions.
• Professional Sound and Lighting Setup: Intrada utilized wireless Lavalier microphones for panel discussions, ensuring clear, audible sound. The lighting setup, completed the evening before the event, was designed to enhance visibility and ambiance, creating an inviting atmosphere.
• Live Support and Moderation: The Intrada team arrived early on the day of the symposium to conduct final setups and tests. They provided continuous live tech support and monitored platforms to ensure smooth operation throughout the event.
• Stage Configuration and Moderation: Intrada's expertise in stage design and moderation facilitated seamless transitions between sessions and maintained audience engagement.

Results

The enhancements made by Intrada Technologies significantly improved the symposium's success. Post-event surveys indicated that attendees experienced markedly better sound and lighting quality compared to the previous year. This transformation not only met but exceeded audience expectations.

Key Outcomes

• Improved Audience Engagement: Enhanced sound and lighting fostered a more engaging environment, encouraging active participation in discussions and presentations.
• Positive Feedback: Attendees were pleased with the improved event experience, with many looking forward to next year's symposium.

How Can Intrada Help?

The successful collaboration between Landmark Commercial Realty and Intrada Technologies highlights the importance of identifying problems and devising effective solutions. By prioritizing the attendee experience through improved lighting and sound, Landmark not only enhanced the symposium's immediate impact but also set a new standard for future events. Landmark plans to continue its partnership with Intrada, underscoring the value of strong partnerships in achieving successful outcomes.

Ready to transform your next event? Contact us to discover how we can elevate your event experience.